Near Field Communications Handsets and Tags, NFC Pilots and Projects

Visa joins Google Wallet

Thursday, September 22, 2011

Visa has announced that it will license its payWave contactless payment technology to Google for its mobile payments and loyalty service, Google Wallet.

The agreement sets the stage for banks worldwide to enable Visa account holders to add their credit, debit and prepaid accounts to Google Wallet - a mobile app that lets NFC-enabled smart phones carry payment and loyalty cards, digital coupons, tickets and more.


As an open commerce ecosystem, Google Wallet is already supported by both Citi and MasterCard. A partnership with Visa will add hundreds of thousands of acceptance points worldwide to the Google Wallet network, according to Visa.

The deal marks another bold move for Visa into the mobile payments market. Earlier this year, Visa launched its own digital wallet that provides consumers with “click-to-buy” payment functionality and access to their Visa and non-Visa accounts using a personal computer or smart phone. The service can be used to make purchases online and at retail locations. [end] 

New Jersey Transit’s use of NFC payments with Google Wallet has been an “overwhelming and resounding success,” according to NJ Transit spokesman John Durson.

Introduced on the NJ Transit network in October 2011, Google Wallet enables riders to purchase tickets with the tap of an NFC-enabled phone at New York Penn Station, Newark Liberty Airport’s rail station and on 7 city bus lines.

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Virgin Mobile has set a May 15 launch date for the LG Optimus Elite, the first device in the operator’s lineup to feature NFC and Google Wallet.

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Denizbank, a private bank with 588 branches in Turkey, has joined Turkcell’s Cep-T Cuzdan platform, enabling its customers to make contactless payments with their NFC-enabled handsets.

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Visa Europe has confirmed that its new digital wallet service, V.me, will launch to an initial group of consumers in the UK, Spain and France in fall 2012.

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September 23, 2011 12:11 PM

I like the fact that Google is opening up its virtual wallet to all major credit card brands, so that we can use for payment the card of our choice. American Express, in contrast, is doing precisely the opposite with its PayPal-like Serve. http://blog.unibulmerchantservices.com/google-wallet-goes-live-more-consumer-friendly-version-to-follow

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Dale Buckey Permalink
September 23, 2011 5:28 PM

These are exciting times with regards to Near Field Communication. Hopefully the credit card companies and banks will "play nice" so we can move forward with this long awaited technology. I enjoy reading your articles and posts. Visit http://NFC-Phones.com for additional info.

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Glenn Permalink
October 12, 2011 11:50 PM

I agree with Dale.These are exciting times for all of us, and for some of us in the plastic cards biz mybe a little nerve racking. Hope there is enough room for all:)

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