Near Field Communications Handsets and Tags, NFC Pilots and Projects

First Data, Tyfone to launch MicroSD card for mobile payment

Tuesday, March 16, 2010

First Data Corporation is partnering with mobile contactless payment provider Tyfone to launch SideTap MicroSD memory cards designed to transform cell phones into mobile contactless payment devices.

The SideTap card, which works with any phone equipped with a memory card slot, can contain financial information and secure identification from multiple sources, such as specific retailers or financial institutions in both open-loop and closed-loop scenarios.


The card can also store photos, videos, music, documents, or other files, and features an embedded SmartMX security chip from NXP Semiconductors to protect transactions.

This means that users won’t have to swap their regular memory card out for a mobile payment card every time they wish to make a contactless transaction.

According to First Data, analysts are predicting that over the next few years contactless payment via MicroSD will be used by more that 20 million people in North America alone. [end] 

DeviceFidelity and SpringCard have unveiled moneto, a multiplatform mobile wallet solution for iPhone and Android users.

Much like DeviceFidelity’s In2Pay solution, moneto relies on a protective iPhone case equipped with an NFC-enabled microSD card. The moneto mobile wallet is powered by MasterCard PayPass technology and linked to a reloadable MasterCard prepaid card to enable contactless mobile purchases wherever PayPass is accepted.

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Mobile payment solution provider I Love Velvet announced that it has reached the second level of EMV certification (EMV2) which authorizes PIN and integrated chip payments from debit, credit and smart cards around the world.

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Tyfone has announced the launch of iCashe, a new mobile wallet and eCommerce engine that blends mobile banking features with consumer purchasing, gifting and loyalty programs.

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OnPoint Community Credit Union, an Oregon-based institution, has announced the launch of Tyfone’s iCashé Mobile Wallet program.

The new service enables OnPoint’s 226,000 members to buy gift cards over a mobile phone and send them to others via SMS or email. Gift card recipients can use their cards in-store or online via their smart phone or with a printed copy of the confirmation email.

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UK mobile operator O2 is delaying the launch of its “O2 Wallet” mobile contactless payments, loyalty and transit app due to concerns that it is “not yet offering an adequate customer experience,” reports MarketingWeek.

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Tyfone has signed a deal with AboMem Technology Corp., a memory products manufacturer from Taiwan, to bring Tyfone’s SideTap microSD NFC solution to the People’s Republic of China.

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