Near Field Communications Handsets and Tags, NFC Pilots and Projects

NFC and social media applications

Monday, February 8, 2010

It’s more than just payments

A new NFC technology coming out of Finland will enable individuals, by touching their phone to a tag, to let Facebook friends know where they are.

Called Hot in the City, or HIC for short, it is the world’s first phone-operated NFC technology solution for social media, says its inventor, Tuomo Tuikka, senior research scientist for the non-profit VTT Technical Research Center in Oulu, Finland.

The name came from the original use of this system, says Tuikka. “We thought that restaurants would be the first obvious place for you to see where your friends are, then you know that is the best place to go. The name stuck, and we never really tried to rename the service even though we realized the connection with Billy Idol’s song,” he adds.

There are 464 words in the rest of this article …

Library Access Required

Library subscribers have access to the full archives of more than 10,000 original news items and feature articles published by AVISIAN’s suite of ID technology publications (ContactlessNews.com, CR80News.com, DigitalIDNews.com, FIPS201.com, NFCNews.com, RFIDNews.org, SecureIDNews.com, and ThirdFactor.com).

For just $49, you receive unlimited password-protected access to content on all of AVISIAN’s sites for an entire year. Your subscription helps fund the continued creation of independent, insightful content. Find out more.

Sign in as a Subscriber

If you are already a subscriber, you may sign in now. Enter your Email Address and Password and click Sign In.

Email Address →
Password →
Action →

If you have forgotten your password, enter just your Email Address, and click Send Password.

Email Address →
Action →
Related Articles
Restrictions needed for Internet-enabled face recognition

The International Biometric and Identification Association released a paper that proposes best practices for use of facial recognition in consumer applications.

While the new consumer and commercial applications of face detection and face recognition technologies – such as social media and digital signage – can be positive and beneficial to consumers, they must be deployed with utmost sensitivity to the privacy of the consumer and general public, according to IBIA and Joseph Atick. Atick is one of the original inventors of face recognition technology and is vice chairman at the IBIA.

read more »
Face recognition could be detrimental to undercover cops

The increasing use of face recognition on social media and photo sharing sites, while both novel and irksome to the general public, could have devastating effects on people whose livelihood depends on anonymity, such as undercover police officers, according to a Popular Science article.

read more »
M2SYS announces tweet chat on biometrics

M2SYS has announced it will be conducting the first Tweet on the social media site Twitter bringing in the new hashtag #biometricchat in an effort to increase open dialogue about the technology on the popular platform on Oct. 6 from 11am to 12pm EST.

read more »
Clear Channel to put NFC in London advert screens

Clear Channel has announced plans to deploy a network of 100 NFC-enabled London Digital 6 (LD6) Sheet advertising screens in London’s busiest areas.

Slated for launch on Nov. 28, the 72” HD screens will seek to provide more interactivity with target audiences through social media and NFC, the company said in a release. Presumably, the technology will allow NFC handset users to tap the displays to receive offers from merchants or other media.

read more »
GlobalPlatform, ISO collaborate on contactless ticketing standard

GlobalPlatform and the International Organization for Standardization Technical Committee 204 (ISO TC204) Working Group 8 (Public Transport and Emergency Services) are partnering to define technical standards that will enable transit operators to launch contactless ticketing via NFC-enabled phones and contactless payment cards.

read more »
Former Google SA CEO calls NFC payment trials 'farcical'

Stafford Masie, entrepreneur and former CEO of Google South Africa, has criticized local banks’ recent efforts to pilot NFC payments as “farcical,” asserting that NFC payments are “complex and unnecessary” and will remain a niche technology, reports TechCentral.

read more »

Copyright © 2012, AVISIAN, Inc. All rights reserved.