INSIDE Contactless, a French manufacturer of contactless chip technologies, has launched a partnership with Adelya, a software-as-a-service company specializing in contactless and mobile loyalty and relationship programs, to enable consumers to conduct retail loyalty, ticketing, ID and other transactions using the phones they already have.
INSIDE is providing Adelya with the technology to transform mobile phones into contactless loyalty cards using PicoPass contactless stickers that have already been deployed throughout France to customers of Tape à l’oeil, a children’s clothing retailer.
As a technology partner with Adelya, INSIDE is also providing its Accesso USB desktop contactless readers to offer contactless capabilities for Adelya’s integrated Loyalty Operator Platform. Tape à l’oeil deployed the Adelya solution earlier this year in 130 outlets across France. ![[end]](/resources/bullet/nfcnews-4.gif)
